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BUSTING THE BUZZWORDS – Part 3 – Software as a Service

BUSTING THE BUZZWORDS – Part 3 – Software as a Service

by David Baskerville | 10 Sep 2018 | Articles, David Baskerville, Our Insights

O! it is pleasant with a heart at ease, Just after sunset, or by moonlight skies, To make the shifting clouds be what you please (…with thanks to Samuel Taylor Coleridge) As we sweltered and gasped through one of the hottest summers in memory, it would have required...
BUSTING THE BUZZWORDS – a somewhat irreverent take on tech geek-speak

BUSTING THE BUZZWORDS – a somewhat irreverent take on tech geek-speak

by David Baskerville | 30 Jun 2018 | Articles, David Baskerville, Our Insights

Every couple of years and applying Moore’s Law, with increasing frequency one of the giants of the tech industry (or their marketing teams) come up with a sexy sounding buzzword or acronym. Very quickly, the latest buzzword will then burn a blazing trail through the...

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